Start to Scale

Secrets to Starting and Scaling Any Size Organization

Start to Scale is where you and your team can begin, with the tools and techniques that have helped over 102,000 firms like yours scale.

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ABOUT THE BOOK

Are you starting up or ready to scale your existing business? Do you want an easier way to do it, with less drama? Looking for a resource your entire leadership team and team members can read quickly, to get everyone in your organization “on the same page”?

Start to Scale is where you and your team can begin, with the tools and techniques that have helped over 102,000 firms like yours scale. These techniques have been used by highly successful industry legends, including Dave Rogenmoser and his partners who started their firm over a weekend with the Start to Scale tools and scaled to over $1 billion in valuation (a tale so noteworthy, it’s the opening story in this book).

Author Verne Harnish is a serial entrepreneur, advisor, venture investor, and founder of the world-renowned Entrepreneurs’ Organization (EO) and EO’s premier executive education program. Alongside his global organization of over three hundred partners, Harnish has produced this essential guide. Based on over four decades of experience helping firms scale, Start to Scale distills decades of business wisdom into a practical, actionable framework.

Start to Scale focuses on four critical decisions every company must get right:

  1. People: Learn how to build a team aligned with your core values.
  2. Strategy: Develop a plan that truly matters to customers and sets you apart.
  3. Execution: Master the art of priority-setting and effective meeting rhythms.
  4. Cash: Ensure you never run out of fuel for growth.

Aligning with Verne’s best-seller Scaling Up, this is the book you start with to build a foundation of battle-tested tools and techniques, including:

  • The One-Page Strategic Plan (OPSP) to align your entire organization
  • Effective meeting rhythms to drive accountability and communication
  • Practical ways to gather and act on crucial customer and employee feedback

Whether you’re a startup founder or a seasoned CEO, this book offers invaluable insights to help you identify and overcome the three key barriers to scaling. You’ll learn how to implement simple yet powerful routines to drive consistent growth and balance long-term vision with short-term execution.

Don’t let your business plateau. With Start to Scale, you’ll have the perfect starting point and roadmap to achieve sustainable, profitable growth and dominate your industry. This book is an easy read designed as a guide for all your employees, one that will alleviate the pressure to tackle scaling challenges on your own. It’s OK to be independent but there’s no reason to do this alone!

This book is a revised and updated edition of the book previously published under the title Mastering the Rockefeller Habits.

Praise for Start to Scale

Testimonial
Ted Leonsis, Founder & CEO Monumental Sports & Entertainment

“Verne is the undisputed expert in helping entrepreneurs grow their firms. Over seven years ago I had him address the firm I merged with AOL; he was the first speaker we invited when we launched what has become AOL University; and now he’s brought you his powerful ideas in book form — the same ideas he’s presented privately to hundreds of CEOs of fast growth firms.”

Testimonial
Brad Feld, Co-Founder Foundry Group and Co-founder TechStars

“Verne has been working with growth firms for almost two decades. I’ve found his counsel and tools insightful and helpful to growing firms.”

Testimonial
Barbara G. Stanbridge, President 2000-2001 National Association of Women Business Owners (NAWBO)

“If you are serious about growing your business this information is invaluable, and when utilized ensures that the business and business owner will reap rich rewards.”

Testimonial
Patrick Lencioni, author, The Five Dysfunctions of a Team

“This is THE field book for any high-growth business.”

Testimonial
Cynthia Driskill, General Excellence National Winner, Entrepreneurial Excellence Awards, Working Woman Magazine and President & CEO, CDG & Associates, Inc.

“We’ve seen immediate results from using Verne Harnish’s tools. We have more focus, we are setting priorities and sticking to them, and our execution has improved dramatically. In the first quarter, we increased our utilization rate by 25% and improved our bottom line significantly. This stuff really works!”

Verne Harnish

Founder and CEO of Gazelles,
Author of "Scaling Up"

Verne Harnish is founder of the world-renowned Entrepreneurs’ Organization (EO), with over 18,000 members worldwide, and founded and chaired for fifteen years EO’s premiere CEO program held at MIT, a program in which he still teaches today.

Founder and CEO of Scaling Up, a global executive education and coaching company with over 290 partners on six continents, Verne has spent the past four decades helping companies scaleup.

The Global Scaleup Fellow at The Entrepreneurship Center at Harvard, he’s the author of Mastering the Rockefeller Habits; authored The Greatest Business Decisions of All Times,” for which Jim Collins wrote the foreword; wrote Scaling Up (Rockefeller Habits 2.0) which has been translated into 26 languages and has won eight major international book awards including the International Book Award for Best General Business book; and is the co-author of Scaling Up Compensation. His latest book is Start to Scale.

Verne serves on several boards including vice chair of The Riordan Clinic; co-founder and chair of Geoversity; and board member of the social venture Million Dollar Women. A private investor in many scaleups, Verne enjoys piano, tennis, and magic as a card-carrying member of the International Brotherhood of Magicians